ak
©2025

About Ak*

Hello!!
I’m Aravind kumar

A user experience designer passionate about crafting intuitive, impactful digital products.


With over 7+ years of experience in UX design, I’ve led end-to-end projects across industries including healthcare, banking, insurance, e-commerce, and government. During my time at firms like Cognizant and EPAM Systems, I’ve had the opportunity to collaborate with cross-functional teams to solve complex design challenges conducting user research, usability testing, and translating insights into purposeful design solutions.

I believe that great design is born from curiosity, empathy, and iteration. Challenges don’t intimidate me they inspire me to dig deeper, think smarter, and design better. From streamlining user journeys to enhancing engagement through UI innovations, I’m driven by the impact thoughtful design can make.

Collaboration is at the core of my process. I value clear communication and diverse perspectives, and I enjoy working closely with stakeholders to ensure every product aligns with both user needs and business goals.


Let’s turn ideas into meaningful user experiences.


Copywriting sitting at table and smiling

This line from Steve Jobs isn't just inspiring — it feels like a guiding principle for me

“Design is not just what it looks like and feels like. Design is how it works.”

Copywriter sitting at a desk
Copywriter sitting at a desk
Copywriter sitting at a desk

Experience

©2025

Experience

©2025

Hello!!
I’m Aravind kumar

A user experience designer passionate about crafting intuitive, impactful digital products.


With over 5+ years of experience in UX design, I’ve led end-to-end projects across industries including healthcare, banking, insurance, e-commerce, and government. During my time at firms like Cognizant and EPAM Systems, I’ve had the opportunity to collaborate with cross-functional teams to solve complex design challenges—conducting user research, usability testing, and translating insights into purposeful design solutions.

I believe that great design is born from curiosity, empathy, and iteration. Challenges don’t intimidate me—they inspire me to dig deeper, think smarter, and design better. From streamlining user journeys to enhancing engagement through UI innovations, I’m driven by the impact thoughtful design can make.

Collaboration is at the core of my process. I value clear communication and diverse perspectives, and I enjoy working closely with stakeholders to ensure every product aligns with both user needs and business goals.


Let’s turn ideas into meaningful user experiences.

Copywriter sitting at a desk
Copywriter sitting at a desk

Experience &Academic

Experience &Academic

Experience &Academic

My expertise ensures every project is executed with precision and creativity.

Professional Experience

Professional Experience

Professional Experience

Tamil zorous

Lead User Experience Designer

Jan 2024 - Present

Designed, implemented, and supported modules within the TVS Motor ticketing system application to streamline service operations, leveraging Claude for enhanced workflows and productivity. Created data-heavy dashboards and end-to-end workflows that improved user efficiency and satisfaction by 30%, translating complex requirements into intuitive experiences. Worked on a user-centered telehealth platform for patient management, appointment scheduling, and digital records, along with a textile SaaS ERP system enhancing production and inventory workflows. Designed the TVS Techline mobile app for technicians and web platform for admin monitoring, task management, and workflow control, collaborating across teams from concept to delivery.

EPAM System

Senior User Experience Designer

Jan 2022 - Aug 2022

Led interaction design for GreenSky’s enterprise web platform, improving task success and conversion by 25% by simplifying complex financial workflows. Created end-to-end user flows, wireframes, and high-fidelity prototypes to define how users experience products from onboarding to task completion. Partnered with product managers, engineers, and QA to align UX goals with technical feasibility and business outcomes. Conducted usability testing and iterative design cycles, using real user feedback to refine interactions and reduce friction. Built reusable design system components in Figma, ensuring consistency and scalability across products.

Cognizant

User Experience Designer

May 2019 - Jan 2022

Designed responsive, user-centered interfaces for enterprise web applications, creating wireframes, UI designs, and interaction patterns while collaborating closely with developers using HTML, CSS, and JavaScript. Contributed to scalable design systems and UI standards to ensure consistency across products and seamless implementation with product and engineering teams. Worked across domains including a healthcare file directory system for Kaiser Permanente, banking platforms, Bayer’s LEAD application (APAC market data and demand generation), and Cognizant internal tools like employee management and TruTime work hours portal.

Cognizant

User Experience Designer

May 2019 - Jan 2022

Designed responsive, user-centered interfaces for enterprise web applications, creating wireframes, UI designs, and interaction patterns while collaborating closely with developers using HTML, CSS, and JavaScript. Contributed to scalable design systems and UI standards to ensure consistency across products and seamless implementation with product and engineering teams. Worked across domains including a healthcare file directory system for Kaiser Permanente, banking platforms, Bayer’s LEAD application (APAC market data and demand generation), and Cognizant internal tools like employee management and TruTime work hours portal.

InfoWave Knowledgeware Pvt. Ltd.

User Experience Designer

Jun 2018 - Apr 2019

Bringing creativity, technical expertise, and a passion for design to every project.

The Mask Private Limited

UI and Visual Designer

Jun 2017 - Jun 2018

Bringing creativity, technical expertise, and a passion for design to every project.

Academic

Academic

Academic

Brunel University London

MSc Integrated Product Design

2022 - 2023

Dr.Sivanthi Aditanar College

Computer Science and Engineering

2013 - 2017

Copywriting sitting at table and smiling
Copywriting sitting at table and smiling

Contact Now

Contact Me!

Let’s create something amazing together! Reach out I’d love to hear about your project and ideas.

Interested in working together

Open to new Job offers

Hello!!
I’m Aravind kumar

A user experience designer passionate about crafting intuitive, impactful digital products.


With over 5+ years of experience in UX design, I’ve led end-to-end projects across industries including healthcare, banking, insurance, e-commerce, and government. During my time at firms like Cognizant and EPAM Systems, I’ve had the opportunity to collaborate with cross-functional teams to solve complex design challenges—conducting user research, usability testing, and translating insights into purposeful design solutions.

I believe that great design is born from curiosity, empathy, and iteration. Challenges don’t intimidate me—they inspire me to dig deeper, think smarter, and design better. From streamlining user journeys to enhancing engagement through UI innovations, I’m driven by the impact thoughtful design can make.

Collaboration is at the core of my process. I value clear communication and diverse perspectives, and I enjoy working closely with stakeholders to ensure every product aligns with both user needs and business goals.


Let’s turn ideas into meaningful user experiences.


Copywriter sitting at a desk
Copywriter sitting at a desk